Data Analysis 18 posts Personalization of the complete customer experience is a journey based on exploration, data collection, validation and insights to finally improve the customer experience of every audience member.
Machine Learning 3 posts Most of this articles are talking about recommendation engine: it’s an algorithm that collects a pool of data to make suggestions and recommendations.
Marketing Automations 4 posts Scale comes from lower churn, higher expansion, and more users. Marketing automation helps you onboard and expand existing customers at the same time as you nurture and convert new ones.